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Authentic and Masculine
Inspired by traditional American values, this men's cologne is an inviting fragrance for the confident, hardworking all-American man.
Fresh and Bold
Tru American Cologne boasts a vibrant mix of grapefruit, pepper, musk, and amber, creating a bold and fresh scent that stands out.
All American Presentation
This cologne features an all-American classic design, reminiscent of a classic whiskey flask. It boasts a real wood cap, star accents on the bottle, and an American flag wrapping the carton. Perfect for gifting or self-treat.
Discover Your Perfect Fragrance
From Leather and Cowboy scents to Musk and Tru American, Tru Western offers a men's fragrance to meet your every need. Choose a cologne that lasts all day and makes you feel great.
Tru Western: A Legacy of Quality
Established in 1969, Tru Western is built on handshake agreements and a commitment to quality. Each fragrance is authentically crafted to deliver a scent you can trust and enjoy.
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